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Eagles Inc. PAK 2023
Project type
Branding, Event Planning, Public Relations, Social Media Marketing, Printed Collaterals, Poster Design
Date
December 2023
Location
Singapore
Date
October 2023
Role
Vice President, Marketing
Eagles Inc. is a student-led entrepreneurship society supporting budding startups through pitch competitions, networking sessions, and masterclasses. In October of 2023, Eagles hosted the annual PAK Challenge, its flagship business pitch competition in support of budding student entrepreneurs across Singapore.
As the Vice President (Marketing) of Eagles, I led the marketing team of 4 to ensure the event's visibility, engagement, and overall success.
The competition was designed to highlight and foster innovative startups and carry prestige in the startup scene. Hence, it was important to craft a marketing strategy that attracted participants and also captured the attention of sponsors, judges, and the general audience.
